Driving New Levels of Consumer Engagement through Intelligent Packaging

Description

Are you a brand owner eager to find new ways to engage the consumer at the point of sale? Maybe you’re a technology provider interested in learning about the exciting new business opportunities emerging in the packaging industry.

This paper summarizes audience survey results and chief takeaways from our IntelliPACK workshop last fall, in partnership with PAC, Packaging Consortium, that illustrate the vital role PE must play in driving consumer and brand engagement at the point of sale.